How long should I wait before relaunching?

Efri · 1 min read
What happened
Wait
Almost nobody saw it
2–4 weeks
Good reach, poor conversion
6–10 weeks
Sold, but well under target
3–4 months
Public flop your audience saw
4–6 months
The product was the problem
However long the fix takes, plus a month
Nothing broke, you just want another push
Every 5–6 months

Never relaunch the same thing to the same list with no new story.